Mail Merge in Gmail: Personalize at Scale With Beak

Mail merge for Gmail done right. Connect Gmail, upload contacts, personalize with merge tags, and send safely with smart pacing and automatic follow‑ups.

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Gmail Mail Merge Preview
To
150 recipients
Subject
{{first_name}} quick question
Body

Hi {{first_name}},

I noticed {{company}} is growing fast. We built Beak to send personalized emails from Gmail safely. Teams see higher replies in days.

  • Send from your own Gmail for trust
  • Smart pacing to protect reputation
  • Follow-ups only when no reply

Worth a quick chat?

– Beak – Cold Email Made Simple

Mail merge in Gmail in three simple steps

Connect Gmail, add your contacts, personalize with merge tags — then send with confidence.

1

Connect Gmail

Secure OAuth connection. No SMTP, no extensions, no hassle.

2

Import & personalize

Upload a CSV or paste rows. Use tags like {{first_name}} and {{company}}.

3

Send safely

Smart pacing, reply detection, automatic follow-ups when needed.

What is Gmail mail merge?

Gmail mail merge lets you send the same email to many people while personalizing details like name, company, role, or any other field. With Beak, it works directly through your Gmail or Google Workspace account — no fragile extensions or scripts.

Why mail merge from Gmail vs. traditional bulk tools

  • Higher trust: Messages come from your own Gmail account, improving inbox placement.
  • Simple setup: Connect via secure OAuth in seconds. No SMTP or API keys.
  • Human‑like sending: Safe pacing respects Google limits and protects your reputation.
  • Reply‑aware follow‑ups: Automated nudges only send when there’s no reply.

Personalization that feels one‑to‑one

Beak supports merge tags anywhere in your subject line and message body:

  • Common fields: {{first_name}}, {{last_name}}, {{company}}, {{title}}
  • Custom fields: Add any column to your CSV and reference it as a tag
  • Conditional text: Keep messages relevant and concise

Deliverability, handled

  • Native Gmail sending for better trust and fewer spam issues
  • Smart pacing that adapts to account health and volume
  • Automatic backoff if Google rate limits approach risky thresholds

Perfect for

  • Founder‑led sales and cold outreach
  • Customer updates and announcements
  • Community and event invites

Tips for great Gmail mail merges

  1. Keep subjects short and clear. Include value in the first sentence.
  2. Personalize with one or two meaningful fields — quality beats quantity.
  3. Send at natural hours for your recipients’ time zones.
  4. Use respectful follow‑ups spaced a few days apart.

Example merge tags you can use

  • Subject: {{first_name}}, quick question
  • Body: Hi {{first_name}}, I saw {{company}} is hiring for {{title}} — congrats!

Frequently asked questions

Do I need a Gmail extension or add‑on?

No. Beak connects directly to Gmail via OAuth and sends natively. That means fewer failures and better deliverability.

Will my emails land in spam?

Beak sends from your own Gmail with safe sending behavior, dramatically improving inbox placement vs. SMTP tools.

Can I personalize subject lines?

Yes. Use tags like {{first_name}} and {{company}} anywhere in the subject or body.

Do you support follow‑ups?

Yes. Replies stop the sequence automatically, so you never double‑email someone who answered.

Ready to run a Gmail mail merge that gets replies? Connect Gmail and launch your first send in minutes.

CSV example for Gmail mail merge

Use any spreadsheet, export as CSV, and map columns to merge tags in minutes.

email,first_name,company,title
[email protected],Sara,Northwind,Head of Sales
[email protected],Lee,Acme Inc.,Founder
Use tags like {{first_name}} and {{company}} in subject and body.

Beak vs. typical Gmail mail merge add‑ons

Everything you need for Gmail mail merge, without the fragile plugins.

Beak

  • Native Gmail sending (higher trust)
  • Personalization with merge chips
  • Reply detection and smart follow‑ups
  • Safe pacing that respects Google limits

Typical add‑ons

  • Fragile extensions and scripts
  • Deliverability headaches
  • No reliable follow‑up logic
  • Manual throttling and risk of blocks

Gmail mail merge FAQs

Is this a Gmail add‑on or extension?
Neither. Beak connects to Gmail via secure OAuth and sends natively for better deliverability.
Will my emails land in spam?
Sending from your own Gmail with smart pacing significantly improves inbox placement compared to SMTP tools.
Can I personalize with names and companies?
Yes — use merge tags like {{first_name}} and {{company}} anywhere in subject and body.
Do you support follow‑ups?
Automatic, polite follow‑ups are included and only send when there’s no reply.
How many emails per day can I send?
Plans include safe daily limits aligned with Google’s guidelines; pacing adapts automatically to protect your account.
Does this work with Google Workspace?
Yes. Beak supports both personal Gmail and Google Workspace accounts via OAuth.
Can I track opens and clicks?
Yes. Engagement insights show opens and clicks and help you prioritize follow‑ups.
Can I add attachments?
Yes. Attach files when composing your message; Beak sends them from your Gmail account just like a normal email.

Start your Gmail mail merge today

Launch in minutes. See replies fast. Risk‑free with a 30‑day guarantee.

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