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Hi {{ $first_name }},
Saw {{ $company }} uses [incumbent] for {{ $custom_1 }}. Teams that switch usually want fewer steps, faster sending, and cleaner reporting. Would it be helpful to see the 2–3 differences that matter most?
Best,
{{ $sender_name }}
🎯 Best used when
- Incumbent is known and acceptable, but you have clear edge(s)
💡 Why it works
- Signals you understand their stack and time
📋 Scenario
- Common with workflow tools where switching cost is perceived as high